Sponsorship Opportunities

Sponsorship Opportunities at Professional Woodworking Expo 2026

on site

The Professional Woodworking Expo is the largest event in the UK dedicated to the industry, bringing over 6,000 Woodworking professionals to the NEC Birmingham.

It is the only place in the country you can spend three days face to face with key decision makers from Furniture Manufacturers, Kitchen Bedroom &
Bathroom Manufacturers, bespoke cabinet makers, carpenters, joiners, Factory/workshop Managers, shop re-fitters and installers.

Making the most of a show really begins before it even starts. From the feedback we’ve had and what we’ve seen work well, those who take the time to plan some activity before and after the event often see better results and a stronger return on their investment.

HEADLINE SPONSOR

HEADLINE SPONSORSHIP INCLUDES:

This package positions you as the main show sponsor, placing your brand above all other event participants before, during and after Professional Woodworking Expo 2026.

Headline sponsor to be branded as in association with the Professional Woodworking Expo 2026 on our website, all communications and onsite wherever the PWE26 logo is displayed.

Exclusive sponsorship of the Professional Woodworking Expo delegate entrance (incorporating your logo, branding and message)

Exclusive sponsorship of the delegate registration process (can include a proprietary question) and includes exclusive sponsorship of all delegate and exhibitor badges.

Your advert or logo can appear on the official event networking app.

DEMO ZONE SPONSOR

Become a headline sponsor of one of the feature areas on the show floor 2m x 2m hanging banner above containing sponsor’s branding

A branded back wall will be prominently featured during all demos and interviews taking place in the area, ensuring strong visibility throughout.

Full promotion of your sponsorship of the feature area in all delegate promotion

Exclusive branding in all printed and electronic literature relating to the feature area

Must See Exhibitor Package

Pre-show, Live & Post Show – three-pronged attack to elevate your brand.

Be part of the 20 companies we instruct delegates to ensure they see at Professional Woodworking Expo before they walk through the doors. Inclusion in email before the show to all delegates of “must-see companies”.

Have your logo and stand number on our must-see exhibitor wall at the front of the show, driving customers to your stand.

Inclusion in post-show ‘Thank you for attending’ email sent to all registered delegates.

HANGING BANNER

As a Hanging Banner Sponsor, your company branding will be prominently displayed in a high traffic area of the event venue. This placement ensures sustained visibility to all attendees as they navigate key spaces within the event. It offers a clear and practical way to increase brand recognition and establish a strong visual presence. With limited availability this is a proven footfall driver to your stand.

ENHANCED WEB PROFILE

Highlight your company with the following:

• Your company logo and stand number to feature at the top of the exhibitor list page on a carousel,
meaning that you will standout regardless of which filters have been selected.
• Your company highlighted in a bright colour to stand out from other exhibitors when visitors are browsing the list.

Branded Lanyards

All visitors to Professional Woodworking Expo are offered a lanyard for their visitor badge. Encourage your brand awareness by giving all visitors to Professional Woodworking Expo a lanyard with your branding on it.

SOLD

Badge Sponsor

As the Badge Sponsor, your company logo will appear on all attendee badges, providing consistent brand visibility throughout the event. This sponsorship places your brand in front of every participant from check-in to departure, reinforcing your presence and supporting attendee engagement. It is a practical way to align your brand with the event and its audience.

THOUGHT LEADER SPONSORSHIP

Becoming a Thought Leader Sponsor is a fantastic way to elevate your brand above others at the show. If you are looking to stand out and be seen as a thought leader, then look no further.

1 x 30-minute speaking session in one of The Professional Woodworking Expo Theatres
Attendee data of every delegate that enters your theatre session, which will be supplied for marketing and generating business post-show
Pre-show marketing will feature your branding on online, email and print communication connected to your theatre session
Branding on website as theatre speaker
Branding in official show guide as speaker on your topic, which every delegate will have in their hands
Branding on screen throughout session Branding on lectern throughout session
Enhanced Web Profile. 90% of delegates plan who they want to see using the on-line exhibitor list, so make sure you stand out from over 150 exhibitors

APP SPONSORSHIP

New for 2026, become an official App sponsor.

Have your logo or advert on the welcome screen,homepage or within a sponsor graphic.

A sponsorship option to increase visibility for companies looking for brand awareness as part of
exhibiting at the event.

Connect with the audience before, during and after the show itself. The app will be used by the majority of the Professional Woodworking Expo attendees and is a great way to network, book meetings and get your brand seen by the PWE audience.

FLOORPLAN SPONSORSHIP

As the Floorplan Sponsor, your company logo will be featured prominently on all printed and digital event floorplans, ensuring visibility as attendees navigate the venue. This sponsorship offers consistent brand exposure at key decision points, helping position your brand as a central part of the event experience. It is a practical opportunity to increase awareness and support attendee engagement.